Nexstar Partners

Keep Your Key Employees

Simply create, customize and manage phantom stock and profit sharing programs. Home service, trades & other deskless industries use Reins to align incentives with the goals of their business.

Trusted by small & mid-sized businesses across America

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The Real Competitive Edge

Introducing: The MARE (Modern Agreement for Rewards & Equity), a modern benefit framework built on familiar legal tools like phantom stock and profit-sharing. Designed for small and mid-sized businesses, it’s easy to set up, affordable, and flexible, offering owner-like benefits without the complexity.

Customized Plans, No Extra Cost

No two businesses are alike. Our flexible solution lets you tailor your plan to meet your exact needs—without breaking the bank. You can offer benefits that match the uniqueness of your business.

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Quick Setup, Real Support

Reins makes setting up phantom stock or profit-sharing plans quick and simple. With guidance from real people, you’ll have support through every step, making the process smooth and stress-free.

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Align Employees, Reward Results

With Reins, you can offer financial incentives that connect directly to your business goals. Employees see how their efforts drive success and how they can earn more as the company grows.

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Manage Easily, No Hassle

Reins turns static legal documents into a living employee incentive program. You can easily create, adjust, and track awards, with regular audits to ensure compliance with legal standards.

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Customers Love Reins

I was looking for a way to reward my shop manager and incentivize him to stick with me as the company grows. Reins put together a great package for him. They also created another version of the MARE for my technicians that included profit sharing. The whole experience was customized for my business, affordable, and less complicated than using a lawyer.
Wayde Yeley, Owner
Exclusive Automotive in Nevada
When The CPG Collective was started, our team wanted to ensure that we were all "owners" of the business we created. We found a great partner in Reins who helped us develop an equity program that met our needs as a new business. The MARE Phantom Stock Program did just that for us. If you are looking to create this type of program for your new business, I would highly encourage you to reach out to Chris Buttenham. His customer service and support throughout the process have been nothing short of amazing!
Matt Williams, Owner
The CPG Collective in California
As a small business owner I was looking for some help to implement a stock option agreement for a key employee. Reins offered a competitive, easy to understand and simple to implement option to create a Phantom Stock plan that met my needs. Sarah was very responsive and helpful making the process stress free!
Kevin Brown, Owner
Smash My Trash in Texas
I had spoken to several attorneys, and while they seemed capable for what we needed, I wanted to see if there was a less expensive and more efficient alternative. Reins was one of the first, if not the only service, that came up on my initial online search.
Less than 24 hours of making an online inquiry, Chris from Reins and I were speaking live.

Chris was very professional and friendly, asked the right qualifying questions, showed me how Reins could get us what we needed, and answered all my questions. I liked the simplicity of the service, that it was customizable, the tracking features for our staff, and was priced very competitively.
Kenneth Lee, Managing Partner
DirectedLink in California
Reins makes the process of awarding stock to your employees and profit sharing incredibly easy. Their support is very responsive and always on top of everything!!
Jesus Repetto, CEO
Titanium Global in New Jersey
Chris did a great job listening to our wants and needs and helped us navigate their solution to put a phantom stock plan together for our team. Would highly recommend Reins to other business owners looking to offer a phantom stock plan for their team.
Jamie A. Upson, CFP, Owner
Stonehearth Capital in Massachusetts

FAQs

What is phantom stock?
Phantom stock entitles an employee to a future cash payment based on the company's value, usually triggered by events like a sale. It is an innovative way for LLCs and other companies that can't or don't want to use traditional equity to get started with owner-like benefits for key employees.
Are your plans legally binding?
Our plans are built by attorneys and customized by you. Every plan is legally-binding and created to meet the needs of small to mid-sized private businesses. Though our software was built with guidance from top tier lawyers, we are not a law firm and encourage you to consult with your attorney.
Why do I need Reins? Why can't I just use your document?
Reins transforms a static legal agreement into a living, editable benefits program. Reins Membership benefits include: an employee portal to monitor incentives, quarterly compliance checks, secure document storage, ability to grant and monitor awards, add and remove plan participants, and ongoing Reins support.
What is the difference between phantom stock and profit sharing?
The main difference between phantom stock and profit sharing is that profit sharing is not linked to the company's value or stock price. Profit sharing is often done quarterly or annually, while phantom stock pays out on a specific trigger (like retirement or the sale of the company, for example).

Profit sharing is a powerful feature to pair with phantom stock, since it integrates more frequent, shorter-term incentives into your benefits plan.
How long does this typically take to setup?
Our technology makes creating, customizing and managing phantom stock plans nearly instant. Often the majority of the time required to implement Reins is deciding what plan features make sense for your business.
How can I get in touch with you?
Call or text us at (725) 237-5396 between Monday - Friday 9am - 5pm Pacific time if you have questions or would like to get started. You can also email us at hello [@] myreins.com.

Keep your key employees today to continue your legacy tomorrow

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