Drive

Growth

Sales

Installs

Memberships

Margin

Reviews

Growth

with Incentive

Plans

Create performance-based profit sharing and phantom stock programs that transform employee incentives into results for your business.

The leading incentive solution for the trades

Show me the incentive, and I'll show you the outcome

Charlie Munger

Harvard, 1995

So, we created the MARE to help independent owners

The MARE (Modern Agreement for Rewards & Equity) framework is a modern incentives framework built on proven legal tools like phantom stock and profit-sharing. We've designed it specifically for independent businesses, easy to set up, affordable, and flexible, offering the benefits of ownership without the complexity.

How it works

Customized Plans, No Extra Cost

No two businesses are alike. Our flexible solution lets you tailor your plan to meet your exact needs—without breaking the bank. You can offer incentives that match the uniqueness of your business.

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Quick Setup, Real Support

Reins makes setting up phantom stock or profit-sharing plans quick and simple. With guidance from real people, you’ll have support through every step, making the process smooth and stress-free.

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Align Employees, Reward Results

With Reins, you can offer financial incentives that connect directly to your business goals. Employees see how their efforts drive success and how they can earn more as the company hits targets.

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Track Performance, Increase Visibility

Reins turns static documents into a living employee incentive program. Both you and your team can monitor performance and keep goals top of mind.

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Loved by 400+ Independent Owners across America

Ephicient logo

I was looking for a way to reward my shop manager and incentivize him to stick with me as the company grows. Reins put together a great package for him. They also created another version of the MARE for my technicians that included profit sharing. The whole experience was customized for my business, affordable, and less complicated than using a lawyer.

Wayde Yeley
Exclusive Automotive in Nevada
Ephicient logo

When The CPG Collective was started, our team wanted to ensure that we were all "owners" of the business we created. We found a great partner in Reins who helped us develop an equity program that met our needs as a new business. The MARE Phantom Stock Program did just that for us. If you are looking to create this type of program for your new business, I would highly encourage you to reach out to Chris Buttenham. His customer service and support throughout the process have been nothing short of amazing!

Matt Williams
The CPG Collective in California
Ephicient logo

As a small business owner I was looking for some help to implement a stock option agreement for a key employee. Reins offered a competitive, easy to understand and simple to implement option to create a Phantom Stock plan that met my needs. Sarah was very responsive and helpful making the process stress free!

Kieth Brown
Smash My Trash in Texas
Ephicient logo

I had spoken to several attorneys, and while they seemed capable for what we needed, I wanted to see if there was a less expensive and more efficient alternative. Reins was one of the first, if not the only service, that came up on my initial online search. Less than 24 hours of making an online inquiry, Chris from Reins and I were speaking live. I liked the simplicity of the service, that it was customizable, the tracking features for our staff, and was priced very competitively.

Kenneth Lee, Managing Partner
DirectedLink in California
Ephicient logo

Very easy to get set up and support was there for anything I needed.
Would def recommend.

Eddie McDonald
Zen Air in Georgia
Ephicient logo

Chris has always been available quickly and took the time to explain everything till I got it. If he didn't know he immediately got in touch with the lawyers. Great service!

Corinne Staub
Teguar Corporation in North Carolina
Ephicient logo

I appreciate the platform Chris and his team have built. Phenomenal experience from discovery to implementation.

Andy Piercefield II, President
Ebens Air Conditioning & Plumbing in Georgia

Customers Love Reins

I was looking for a way to reward my shop manager and incentivize him to stick with me as the company grows. Reins put together a great package for him. They also created another version of the MARE for my technicians that included profit sharing. The whole experience was customized for my business, affordable, and less complicated than using a lawyer.
Wayde Yeley, Owner
Exclusive Automotive in Nevada
When The CPG Collective was started, our team wanted to ensure that we were all "owners" of the business we created. We found a great partner in Reins who helped us develop an equity program that met our needs as a new business. The MARE Phantom Stock Program did just that for us. If you are looking to create this type of program for your new business, I would highly encourage you to reach out to Chris Buttenham. His customer service and support throughout the process have been nothing short of amazing!
Matt Williams, Owner
The CPG Collective in California
As a small business owner I was looking for some help to implement a stock option agreement for a key employee. Reins offered a competitive, easy to understand and simple to implement option to create a Phantom Stock plan that met my needs. Sarah was very responsive and helpful making the process stress free!
Kevin Brown, Owner
Smash My Trash in Texas
I had spoken to several attorneys, and while they seemed capable for what we needed, I wanted to see if there was a less expensive and more efficient alternative. Reins was one of the first, if not the only service, that came up on my initial online search.
Less than 24 hours of making an online inquiry, Chris from Reins and I were speaking live.

Chris was very professional and friendly, asked the right qualifying questions, showed me how Reins could get us what we needed, and answered all my questions. I liked the simplicity of the service, that it was customizable, the tracking features for our staff, and was priced very competitively.
Kenneth Lee, Managing Partner
DirectedLink in California
Reins makes the process of awarding stock to your employees and profit sharing incredibly easy. Their support is very responsive and always on top of everything!!
Jesus Repetto, CEO
Titanium Global in New Jersey
Chris did a great job listening to our wants and needs and helped us navigate their solution to put a phantom stock plan together for our team. Would highly recommend Reins to other business owners looking to offer a phantom stock plan for their team.
Jamie A. Upson, CFP, Owner
Stonehearth Capital in Massachusetts

FAQs

What is phantom stock?
Phantom stock entitles an employee to a future cash payment based on the company's value, usually triggered by events like a sale. It is an innovative way for LLCs and other companies that can't or don't want to use traditional equity to get started with owner-like benefits for key employees.
Are your plans legally binding?
Our plans are built by attorneys and customized by you. Every plan is legally-binding and created to meet the needs of small to mid-sized private businesses. Though our software was built with guidance from top tier lawyers, we are not a law firm and encourage you to consult with your attorney.
Why do I need Reins? Why can't I just use your document?
Reins transforms a static legal agreement into a living, editable benefits program. Reins Membership benefits include: an employee portal to monitor incentives, quarterly compliance checks, secure document storage, ability to grant and monitor awards, add and remove plan participants, and ongoing Reins support.
What is the difference between phantom stock and profit sharing?
The main difference between phantom stock and profit sharing is that profit sharing is not linked to the company's value or stock price. Profit sharing is often done quarterly or annually, while phantom stock pays out on a specific trigger (like retirement or the sale of the company, for example).

Profit sharing is a powerful feature to pair with phantom stock, since it integrates more frequent, shorter-term incentives into your benefits plan.
How long does this typically take to setup?
Our technology makes creating, customizing and managing phantom stock plans nearly instant. Often the majority of the time required to implement Reins is deciding what plan features make sense for your business.
How can I get in touch with you?
Call or text us at (725) 237-5396 between Monday - Friday 9am - 5pm Pacific time if you have questions or would like to get started. You can also email us at hello [@] myreins.com.

Keep your key employees today to continue your legacy tomorrow

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